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Re: Channel 4 could axe Big Brother SMS voting

Plusone Marketing — Thu, 03 May 2007 19:17:39 -0000

We have had similar problems in Australia with voting and attribution of earnings for Dancing with the Stars.

Other than prominent stars of that channel who are going on to host a follow-on series etc, winning all but one time, there has also been outrage at the small amounts given to charities (voters are told money from their premium SMS votes goes to charity). Some of the amounts have been appallingly small.

Sadly this gives SMS voting a poor reputation

Matt
sms and other marketing comment at www.plusone.com.au/diary/

Re: Channel 4 could axe Big Brother SMS voting

Anthony — Tue, 01 May 2007 12:10:48 -0000

sounds like we will have to find another way to get rid of the hopeful tattoed Piscean from Darlington who wants to be a stand-up comic, maybe the mob should be allowed access to the house themselves to forceably tear out the desired housemate?

Re: Channel 4 could axe Big Brother SMS voting

John — Tue, 01 May 2007 09:57:45 -0000

hmm, given that Virgin Media are the new BB sponsor, and C4's ad revenue has dropped by 70% this year, I don't imagine C4 will be super keen to drop text voting.